A warmer, more premium studio surface for booking and daily operations.
The direction follows the live Soul Tattoo Atelier reference: private atmosphere, curated artist matching, high standards, and calm communication around every booking.
Private atmosphere
Consultations and booking flow feel personal, not transactional.
Selected artists
Matching, queue routing, and client context stay readable for the team.
High standards
Clean surfaces, clear actions, and stronger trust throughout the UI.
Brand palette
Quiet luxury, not sterile minimalism
The black wordmark stays crisp on a soft bone base. Warm bronze supports secondary structure, while espresso actions keep the interface decisive and more premium than the previous orange-green product palette.
Dominant
#F5EEE5
Warm bone canvas
Support
#A67C63
Muted atelier bronze
Accent
#2B201B
Espresso action tone
Praha reference
The reference site balances editorial calm with trust signals for tattoo, piercing, courses, and aftercare. The updated interface keeps that same tone in a product setting.
Guest experience
Booking that feels boutique
Consultation rhythm
Service choice, artist choice, and time selection stay clear without feeling clinical.
Trust-first details
Contact, deposits, and next steps read like a premium studio handoff.
Operations tone
Queue clarity
Managers can route requests and watch decisions without noisy color overload.
Artist focus
Artists still get the minimal mobile-facing portal the product already does well.